My Work 

For the past 12 years, I've been fully immersed in the marketing world, crafting campaigns that do more than just "drive brand awareness." My work has sparked conversations, created connections, and left a mark across diverse sectors and regions. Think of it as strategic storytelling with a purpose (and maybe a bit of magic).

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Whether I’m perfecting a message or designing the right look and feel, I believe every brand’s story is the real heart of marketing—and I’d be thrilled to share mine with you.

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Throughout my career, I’ve led campaigns that have strengthened brands across Europe, the US, and the Middle East, building networks in vibrant markets like Monaco, Zurich, Dubai, and Amsterdam.

 

I’ve even teamed up with global icons like Conor McGregor, to support impactful causes, including the Princess Grace Foundation. Not your average day at the office, right?

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But it’s not just about big names. I’ve worked alongside ambitious entrepreneurs worldwide, helping them break into new markets and elevate their brands. From ideation to design, research, and full-scale execution, I’ve been the catalyst behind turning fresh ideas into thriving ventures.

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Here’s a quick rundown of my marketing “super-powers”:

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• Content Creation: I’m all about visuals that pop! I craft engaging content for social media, with images, videos, and graphics tailored to each platform.

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• Growth & Product Marketing: Building loyalty through end-to-end digital journeys that engage, activate, and retain. Let’s just say I know my way around a customer lifecycle.

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• Budget Planning & ROI: Skilled at stretching budgets to their full potential, making every dollar (or dirham, euro, etc.) work overtime for maximum ROI.

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• SaaS & B2B Marketing: I’ve developed pitch decks, strategic presentations, and localized product marketing for startups and VC funds, particularly in the UAE.

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• Data Analysis: Armed with data insights, I refine strategies and adapt content based on what really works, transforming raw numbers into sharper, stronger campaigns.

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• Social Media Marketing: Proven success in managing and optimizing paid campaigns to get brands in front of the right audience, every time.

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• Platform Proficiency: From B2B marketing to SEO and website optimization, I’m fluent in all the digital essentials.

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Want to dive deeper? Download my portfolio below to see more of the work that’s helped brands thrive.

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